Posts and Pages in WordPress

When discussing the difference between posts and pages in WordPress, it’s important to consider their scope and temporality.

A page refers to static content on the website. This content is unlikely to change over time and represents fixed information, such as the About Us page, Our Branches, Privacy Policy, or Cookie Policy. While these pages may be modified at some point, it would be the exception rather than the norm. Pages are more related to the context of the website.

On the other hand, a post refers to the valuable content of the website. It is also known as a post, and its temporality is typically tied to the moment of publication—it’s relevant when published, preferably. Posts have a dynamic character as they can be filtered, categorized, and sorted according to preferences.

To create both a post and a page, it’s necessary to define a title, description, category, tags, excerpt, and a featured image.

It’s worth noting that for SEO optimization:

• The URL should contain relevant keywords,
• The title’s size and quality should be appropriate,
• The description should have sufficient and high-quality text,
• Embedded images should be included in the description,
• All images should have defined alternative text.

If you require a corporate website or a landing page with fixed and static information over time, it’s best to use pages for its creation. Conversely, if there’s a need to regularly post updates, news, or other information, it’s preferable to use the post structure, especially to highlight the most recent content published.

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