There are several Facebook services for PrestaShop to use within the virtual store.
Facebook offers the ability to log in within PrestaShop using your Facebook account. This is typically included in themes or specific modules, such as checkout modules.
Implementing this is not straightforward, as it requires creating an App on Facebook, with somewhat confusing configurations.
Tracking Links
These are the simplest to configure. They are usually set within a screen of the installed theme or in a base module of PrestaShop. Simply indicate the URL, for example, of the Facebook fan page or Instagram account.
Sharing
Within PrestaShop, there is also functionality to share a product through Facebook’s social networks. This configuration is often included in themes or base modules.
PS Social with Facebook and Instagram
This is actually the name of one of the most recent modules within Facebook for PrestaShop. It is a powerful module that allows synchronizing the PrestaShop catalog with the catalog of your store on Facebook.
This synchronization enables queries and sales through different channels, and it is only necessary to maintain the catalog of one of the two platforms.
Configuring the module can be a bit complicated, as it requires several steps and setting up various configurations within Facebook.
Additionally, not long ago, PrestaShop started charging to use this module.
If you need to integrate a Facebook service into your PrestaShop, please visit our website: aziende.global where you will find proposals that fit your needs.